Olatz Beitia is a highly skilled Senior Digital Marketing Consultant with over a decade of experience in the industry. She holds various certifications including Google AdWords and Google Analytics. Olatz has a strong background in web analytics, SEO, PPC, and display advertising, having successfully planned and executed effective marketing strategies across disciplines throughout her career. With a Master's degree in Web Design and Programming, Beitia has managed projects such as analyzing online trends, launching and managing new products, acquiring a substantial customer base via online and social media, and training teams in analytics and SEO. She has worked in various organizations, including ELPRO Global, Paul Smith, News UK, Merlin Entertainments, Empora Ltd, lastminute.com, Esporta, and Whittard of Chelsea, holding roles such as Senior Digital Marketing Manager, Web Marketing Analyst, E-commerce Executive, Guest Services Assistant, and Restaurant Supervisor. Her specialties include strategy, web analytics, insights, digital marketing, display ads, organic search, paid search, social media, account-based marketing, acquisitions, budgeting, P&L, white labels, subscriptions, etc. Olatz is always ready to provide solutions to suit any business needs to improve online traffic, conversion rates, and revenue.