Sofie Hertog is a highly qualified marketing professional with a background in sports marketing, event management, branding, and social media. She holds a postgraduate master's degree in Marketing and Management from Loughborough University, a master's degree in sports management from KU Leuven, and a bachelor's degree in Physical Education and Sport Sciences from KU Leuven as well. She is efficiently multilingual, fluently speaking Dutch and English, along with working proficiency in French and Portuguese. Sofie has held numerous key positions during her career, having worked as a Marketing Team Manager at Lazer Sport NV, a Category Marketing Manager at Pelsis Belgium NV, and a Senior Brand Manager for retail Benelux, to name a few. She possesses a wide range of skills, including event management, strategy and branding, basic graphic design, digital marketing, sports marketing and sponsorship, and Google Analytics.