Caroline Burns
Caroline Burns
Caroline Burns is an accomplished Senior Sales Director Lead with 15 years of experience in the media industry. She has honed her skills in television, digital, print, native, video, mobile, and the entire programmatic ecosystem. Over the past eight years, Caroline has focused her efforts on generating new revenue streams and upselling multi-million-dollar advertising brands across multiple verticals/platforms, with an emphasis on Programmatic Display/Video/OTT Ad-Tech space. Caroline has a proven track record of building successful relationships with current & prospective clients that drive revenue, and her experience in forging strong US and global relationships with senior business partners at large agency holding companies, DSP's, SSP's, DMP's and trading desks is invaluable. Caroline is skilled in managing local & national senior internal and external stakeholders at all levels, as well as in programmatic strategy, contract negotiation, and consultative sales.
Caroline's educational background includes a BA in Communications from Ramapo College of New Jersey. Throughout her career, Caroline has held various positions, including National Programmatic Sales Lead at Tribune Publishing Company, Senior Client Partner (Sales) at Sizmek, National Account Manager (Sales) - Digital - Programmatic at Haymarket Media US, Digital Sales Manager - Display - Mobile - Programmatic at The Associated Press, Digital Account Executive - Display - Mobile - Programmatic at USA TODAY, Digital Account Manager - Advanced TV Ad Sales at Rovi Corporation (now TiVo), and Account Executive - ZAGAT SURVEY (Print) at Google.
Overall, Caroline's experience and expertise in various media channels and programmatic ad tech has made her an invaluable asset to the media industry.