Andy Van Oostrum, a veteran in digital transformation, has been engaged with some of the world's most popular brands for the past 20 years. With extensive expertise in content and commerce, he has helped enterprise-grade organizations optimize their digital presence to enhance customer lifetime value, increase revenue, and strengthen their brands. Andy's professional journey began by consulting with small and medium-sized businesses on email marketing strategies and evolved into enterprise-grade web content management systems selection and advisory projects. His recent focus includes working at the intersection of content and commerce with B2B and B2C companies. Andy brings a culture of experimentation to the table with Epi's acquisition of Optimizely. As the Partner Development Director at Optimizely, he empowers businesses with the Customer-Centric Digital Experience Platform™, which provides AI-powered data-backed content management and commerce solutions, including personalization capabilities. Andy Van Oostrum has been recognized consistently for his vision, skillset, and customer-first approach.

Andy is a man of diverse interests outside his professional life. He has a home full of kids, including foster children, and three raccoon kits. He invests his time in surfing and golfing while cherishing the sound of the ocean while spending time on the Oregon coast. He owns a fireworks wholesale distribution and retail business and a renowned Portland brewery, Baerlic Brewing. Andy has received education from Oklahoma State University and Kansai Gaidai University in Japanese Language and Literature and International Business, respectively.