Renata Renema is a strategic service designer with a Bachelor of Science in Industrial Design Engineering and a Master of Science in Strategic Product Design, both from Delft University of Technology. Renata has also studied Industrial Management and Innovation at KTH Royal Institute of Technology during her Erasmus exchange. She is passionate about innovation and has experience in driving innovation within organizations. Renata believes in human-centred design and in linking technology, business and people to establish sustainable strategies and solutions. Her expertise includes strategic product design, financial modelling and analysis, and organizing and driving innovation within organizations, all of which have helped her turn ideas into businesses with long-term viability. Renata is currently working as a Propositie Developer in Retail Banking for ABN AMRO Bank N.V.