Sarah Burton-Taylor, a management consultant with over 30 years of experience in research-based strategic, marketing, and change management consulting, is currently the Director and Senior UX Consultant at Web Usability. She has a strong professional background in various industrial and consumer-oriented roles, such as Marketing Manager at BP and Laing Properties, and a former Senior Consultant at Management Horizons Europe. Besides, she has partnered with Teamwork Consulting Group, a specialized retail consultancy where she leveraged her skills in developing research programs, facilitating, moderating, project management, as well as analyzing and interpreting results. Sarah holds a Master's degree in Zoology from the University of Oxford, an MBA and Doctorate from Cranfield School of Management, and has considerable experience in numerous industry sectors.