Tracy Ibsen

Tracy Ibsen is a highly skilled Planning Director with a strong background in the advertising industry. She excels in 360 Strategy, Integrated Marketing, Media Buying, and Fiscal Management. Tracy is known for operational excellence, fostering relationships with key stakeholders, and managing workloads effectively in fast-paced environments. Her strategic planning portfolio spans industries like CPG, Financial Services, Telecommunication, and Retail marketing. Tracy studied BA in Sociology at Western University and has held various roles in reputable organizations such as leap tools, GroupM, Wavemaker, Neo Media World, Mindshare, Cossette Media, Media Experts, and Initiative Media.