Jake Bailey

Jake Bailey is a seasoned professional with over 10 years of experience in building, managing, and scaling marketing effectiveness for companies of all sizes.

Currently serving as the Head of Paid Media Labs at LinkedIn, Jake leads a team focused on developing the company's long-term marketing roadmap through strategic resource management, measurement, automation, and experimentation to enhance overall marketing effectiveness.

His areas of expertise span diverse fields including business strategy, digital marketing strategy, paid media strategy, performance marketing, user acquisition (UA), brand marketing, MMPs, marketing analytics, insights, team management, and growth.

Jake's educational background includes a BSBA in Marketing and Digital Media Studies from the University of Denver.

Prior to his current role at LinkedIn, he held various key positions within the company such as Group Manager, Senior Manager of Digital Marketing and Strategy, Manager of Global Marketing Operations, and Senior Associate Campaign Operations Manager.

Before joining LinkedIn, Jake honed his skills at SlimGenics, where he served as the Director of Technology and Operations, Marketing Operations Manager, and Graphic Designer.

During his career journey, Jake also gained experience as an Academic Coach at the Center for Community Engagement at the University of Denver and enjoyed a period of vagabonding at The open road.

Jake Bailey's professional journey showcases his deep understanding of marketing and technology, underlined by his hands-on experience in various strategic and leadership roles within renowned organizations.

His comprehensive skill set and strategic mindset make him a valuable asset in driving marketing effectiveness and growth for businesses across industries.