Harvard University

Senior Director, Sales, Strategic Accounts

New York, New York, United States

Aetion

Led a cross-functional team that drove a broad range of solutions for our pharmaceutical clients in oncology, including biomarker discovery & validation, clinical trial design, prospective observational studies (synthetic control arms) and accelerated clinical trial recruitment.Fueling solutions is a set of assets that uniquely define Tempus: the largest library of linked genomic-oncology clinical data; an approach to NGS that combines DNA sequencing with tumor-normal match and RNA sequencing with full transcriptome, and clinical trial matching capabilities that leverage our partnerships with 50+ academic medical centers and 250+ community practices.

Tempus - Start-up

Vice President, Sales

As Team Lead and Individual Contributor, worked closely with colleagues to drive revenue and profit against quarterly and annual sales targets. Key customers: HEOR, Market Access, Epidemiology, Commercial Analytics, Clinical Development.Develop strategic sales plans with specific sales opportunities based on analysis of client’s current product portfolio and pipeline, analyst reports and a keen understanding of the client’s strategic priorities and unmet needs gleaned through multiple conversations and trust-based relationships with multiple client-side decision makers and managers.Results:- Met or exceeded target sales goal in 3 of last 4 years.- 2-time recipient of Altus Award - given to the top 3 performers.

Optum Life Sciences (Div of United Health Group)

Vice President, Team Lead, Sales

Through partnerships with the largest diagnostic testing labs, Medivo helps physicians identify out-of-range/at-risk patients. Medivo chart reviews are powered by a proprietary algorithm and a vast, dynamic clinical dataset encompassing lab orders, lab results, diagnostic codes, patient symptoms and demographics.The opportunity for Rx brands:  target HCPs and patients at the point of care with unusual precision and exquisite timing – when decisions to start or switch treatment are being made.

Medivo, Inc - Start-up

MedPage Today is a pharma-supported resource for doctors that interprets breaking clinical trial data and recommends changes in practice related to screening, diagnosis, treatment and disease management.  Content delivered through multiple digital channels.Brought in as employee #3 to help build and scale the sales operation when company was 'early stage' and had zero revenue.As player-manager, oversaw all facets of sales & sales support: sales strategy, proposals and contracts, online metrics tracking, physician and patient behavior change surveys and ROI analyses to demonstrate program value to our pharmaceutical clients.In December 2010, VC-backed MedPage Today achieved a successful exit and was acquired by Everyday Health Inc., a WSJ "Top 50 Start-Up."

MedPage Today (Everyday Health) - Start-up

Senior Vice President, Sales

Leveraging 10 years of consumer healthcare marketing experience, led creation of brand positioning, sales messaging, sales materials and ROI models to demonstrate program value.Co-sold with WebMD sales directors and helped drive record growth over 2002 - 2005.

WebMD

Vice President, Sales Strategy

Online start-up, RealNames, through an exclusive distribution partnership with Microsoft, offered a proprietary browser-based technology that optimized traffic to branded websites. As company evangelist, drove awareness and adoption of RealNames value proposition, wrote articles (Ad Age), moderated industry forums (Industry Standard) and spoke at industry conferences (Fast Company).  Featured as “Top 100 leader" in Crain's B-to-B.”

RealNames Corp. - Start-up

Vice President, Director of Sales

As agency-side leader of brand strategy and execution, managed successful consumer advertising campaigns for multiple Rx drugs. Led brand positioning, message & media channel strategy. Directed creative, media and research groups.Wrote articles that were published in Pharmaceutical Executive, Medical Marketing and Media and Advertising Age. Frequent conference speaker.

Steve Barrett