Jim Woolfrey is a seasoned marketing professional, with over two decades of experience creating and executing effective marketing plans, programs and projects. He is an expert in interactive marketing, deep experience developing and integrating web sites, content management systems, e-commerce and e-marketing platforms, sales-automation systems, search engine marketing, banner advertising, and social media programs. Mr. Woolfrey is an innovator and team leader who can define and communicate a vision, then assemble and manage creative and technical resources to execute it. He has led strategic initiatives for a variety of companies and organizations, including industry-leading technology companies, e-commerce start-ups, and brand-driven consumer product companies. Mr. Woolfrey's skills include marketing strategy and plan development, business development, communications development and creative direction, and technical and creative project execution.