Kara Parkinson

Kara Parkinson is a seasoned Technology Marketing leader with a strong background in both B2C and B2B sectors, specializing in consumer goods.

With a career dedicated to developing functions and strategies for high-growth businesses, Kara excels in leveraging customer insights to identify business needs, create effective solutions, and establish high-performing teams.

Having worked with renowned global brands such as QuickBooks, Apple, AudienceView, Nestle, Gatorade, Tropicana, and more, Kara has expertise in marketing, sales strategy, account management, and category development.

Her leadership spans various areas of demand generation, encompassing brand strategy, corporate branding, acquisition integration, product marketing, customer lifecycle marketing, and market research.

Kara's skill set includes people management, business strategy, partner management, marketing analytics, digital marketing, new product development, and a focus on customer insights.

With a background in Pragmatic Marketing and Agile Marketing, Kara offers a multifaceted approach to driving business growth and innovation.

Kara Parkinson holds an H.B.A. from Trent University and has held notable positions such as Senior Vice President Marketing at Alcumus, Vice President Marketing at AudienceView, and various marketing roles at Intuit, Apple, Nestlé Waters, and PepsiCo.

For inquiries, Kara Parkinson can be reached at KaraParkinson694@gmail.com or 647-282-7390.