Mark Watkin is the Global Chief Executive Officer of BikeExchange, an international organization across eight markets. With his more than two decades of experience, Mark has held multiple senior leadership positions in Great Britain and Australia. Holding a diploma in Business & Finance from the University of Westminster, and a BA Honours in Business Studies & Marketing from Middlesex University, his skills and understanding around all aspects of operating a business are exceptional. He has a proven record in achieving growth, managing change, and creative development while building partnerships for leading brands and organizations across categories.

Mark Watkin is an energetic and natural leader who approaches challenges with passion and creativity. With his proven ability to manage transitions and build effective teams, he has achieved standout results both in and out of the work environment. Before serving as the Global Chief Executive Officer of BikeExchange, Mark was the Managing Director at BWM Dentsu, TBWA\Australia, and Head of Client Services at George Patterson Y&R Melbourne.

With his education and extensive experience, Mark Watkin is a strong advocate for the benefits of sport and how it helps learn about both oneself and others. His belief in the power of creativity to solve real business problems drives his leadership of international businesses for BikeExchange across eight markets.