Babson F.W. Olin Graduate School of Business

Bentley University

We help companies' sales teams increase their meeting win rate by 18% while decreasing the average deal time by 33% by educating the engaged prospect through the duration of the sales cycle and full ABM strategy.

Level 7 devises client/brand-specific digital and data blueprints to improve business performance through the mobilization of consumer behavioral data and advanced analytics. 

Key areas of focus include:

Executive Partnerships - Partner with C-suite executives to understand challenges and tailor solutions to execute company scale and digital transformation.

Performance Marketing - Lead the strategy development of multi- and omni-channel growth programs, with expertise in messaging and brand strategy development, SEO, Dynamic A/B testing, programmatic media, UX design, cutting-edge coding, and advanced analytics reporting tailored to C-Suite executives and in-house operations teams.

Data Strategy - Advise global brands on how to organize, analyze, and apply consumer data to deliver breakthrough business results.

Data Analytics - Oversee cross capability teams to deliver marketing automation, attribution, segmentation, and consumer decision journey insights.

Data Partnerships - Oversee the agency’s data sharing, and identify resolutions in commercial relationships.

Data Governance - Provide consultative services enabling global taxonomy standards, consumer privacy compliance, and analytical business rules when actioning consumer data.

Level 7 NYC

Managing Director

Publicis Groupe is the third largest communications company in the world, focusing on digital transformation and marketing technology to drive change across industries.


Led transformation of some of the world’s largest brands and internal agency capabilities by intersecting data, tech, and analytics to optimize the impact of marketing efficiency and effectiveness. 

Created client-specific roadmaps for improving business performance through the mobilization of consumer behavioral data and advanced analytics.

Organized multiple client-specific, cross-capability, high performing teams who are hyper-focused on delivering data transformation business cases, consumer 360 enterprise platforms, and integrated omni-channel consumer experiences.

Publicis Groupe

Vice President of Analytics

Led design, development, and deployment of software and content solutions, within the regulated markets division. Eliciting and transforming client requirements into actionable product features, including enterprise cloud adoption to Hadoop installations. Democratizing data science to smallest denominator; to deliver complex mathematical and data challenges within an automated and visually stunning UI for diverse mix of clients and verticals. 

Led digital product management aspects of client engagement including development of business cases, technical roadmaps and wireframes for business intelligence cloud based solutions, and mobile applications within financial services vertical. 

Consumer product incubator program lead, where my team was tasked with evaluating up to 20 emerging technology venture backed companies per month. Deploying internal resources to roughly 3% of the companies screened in the form of product design, go to market strategy development and growth oriented partnerships with distributors.  

Cross-functional team lead from ideation, product definition, business case modeling, development and post launch retrospectives for 5+ mobile apps with adoption of over 1M users. Owning the development prioritization and prototyping activities with engineering teams, assisting in determining sprint schedules, and driving product roadmap with external clients.


Led IT service delivery for IBM’s Marketing Data Platforms. Drove the strategic technical direction and ongoing operational support of IBM’s Big Data technologies and Platforms. I partnered with the CMO's Staff, IT providers, and Media Agencies to provide competitive advantage by creating a 360 view of the consumer and enabled an advanced analytic ecosystem.

IBM iX

Digital Strategist Lead

JP Morgan Chase & Co. provides financial solutions for consumers, small businesses, corporations, governments, and institutions around the world.

Enabled insights into over $5B in managed assets through leading the delivery of interactive, consumer-facing, self service business intelligence platform from the concept design phase into development.


Owned the product roadmap for Blockchain Digital Ledger Visualization Solution and Alpha Client Pilot Adoption Program. 

Raised $22M in new business revenue and $38M from existing clients by selling out-of-scope projects which earned the highest book of business for North American consultants for 2 consecutive quarters.

Directed the design, development, and delivery of reporting solutions that identified sales activity that could be attributed to high performers, resulting in our team constructing a best practices hiring matrix for prospective candidates.

Eamon Walsh