University of Florida

Spanish River High School

Project Manager  -  Sports Photographer

PETERMAYER

Account Executive

Getty Images

Freelance Photographer

- Led communication between the agency and clients to develop creative branding work.
- Collaborated with the creative team and principals to create innovative new creative and branding.
- Ensured all parties remain informed and on track by owning project details and running effective meetings.
- Managed projects from concept to completion, including launching 8 websites from a variety of brands.
- Actively built relationships with clients and become well-versed in a client's business.

ST8MNT BRAND AGENCY

Project Manager

Ad Age A-List Standout Agency: 2021
Brands: Stop & Shop, Samsung, Choice Hotels, Pampers Pure
- Maintained day to day relationships with clients across multiple projects. Articulate conversations with clients to manage feedback and get our best work through.
- Developed project critical paths and timelines.
- Managed budgets, completing programs within estimated hours and costs.
- Actively participated in strategic planning sessions and creative meetings with a point of view.

McKinney

Account Manager

- Within Disney's in-house ad agency, fostered relationships with strategic partners and creative teams to understand the needs and provide solutions for two lines of business
- Managed projects from concept development through completion for Disney Cruise Line and Disney Vacation Club
- Collaborated with internal and external partners to form project concepts based on marketing strategy and consumer insights.
- Developed new and revised existing project briefs to present to team members
- Demonstrated critical thinking skills when providing direction, project timelines and status

The Walt Disney Company

Account Management Intern

- Learned and supported account management
- Coordinated intern team project and managed creative
- Performed research about and for clients
- Learned the ropes of client advocacy, budget, and coordinating creative

redpepper

Client Services Intern

- Served as primary and secondary shooter for 19 varsity sports, covering matches, studio shoots, community events, etc.
- Edited and transmitted photos on tight deadline for marketing and social media purposes
- Managed metadata in order to organize and catalog photographs in UAA archives and database
- Primary shooter during high-profile events, including the Men's Basketball SEC Championship in Nashville
- Work featured on FloridaGators.com and used in marketing materials.

University Athletic Association Inc

Photo Intern

-Collaborated with Social Media Coordinator to create content
-Assisted in growing online social media presence for clients
-Analyzed data for periodic social media reports
-Performed research for email marketing campaigns

Bella Group, Inc.

Social Media Intern

- Contributed to the creation of a visually appealing representation of Dance Marathon at the University of Florida
- Photographed the Dance Marathon leadership team, captains and supporters at various events
- Uploaded, sorted and edited photographs regularly for social media, including the Dance Marathon at the University of Florida’s official Facebook and Instagram pages

Dance Marathon at the University of Florida

Multimedia Captain

-Mentored sixteen participants, looking after their health, safely and enjoyment of the camp experience
-Worked with a co-counselor and made challenging decisions as a team
-Learned how to act fast and respond in a situation that someone may be in pain
-Ran cabin programming, acted as a mentor, and kept up with the daily responsibilities of camp life.

Carly Mackler