Shara Raqs is a multifaceted professional with a passion for dance, design, and science. She has a degree in Marketing and Advertising from the prestigious University of North Carolina at Chapel Hill and has experience working in the tech startup and ad agency fields. Her expertise lies at the intersection of creativity and technology, which she cultivates through an evidence-based body of work. Shara has accomplished much in her career, including serving as the CX/UX/Design Lead at Proov Test by MFB Fertility, Inc., being an inventor at WOMBneuro.science, and working as a choreographer and principal dancer at Soulfire Dance Company. She excels at divergent thinking and prides herself on applying it to every aspect of her work.