Pierina Merino is a seasoned creative professional with a decade of experience in various sectors. She is the founder and CEO of FlickPlay, a revolutionary web3 social app that allows users to create and unlock videos using their NFTs. Her experience in leading innovative projects in the architecture and VR sectors has helped her create a unique platform that pushes the boundaries of technology and brings the digital and physical worlds closer together. Before launching FlickPlay, Pierina launched and led the first 3D-printed product brand to sell at Nordstrom, nationally. She is also a speaker for organizations such as the United Nations Women and Ladies Wine & Design.

Pierina studied architecture at SCI-Arc and earned a Certificate in Business Administration, concentrating on marketing from UCLA Extension. Her professional experience includes past roles as a founder at PIEMER, creative strategy at OTOY, and architectural designer at Gehry Partners, LLP and Patrick TIGHE Architecture.