Martha France is an accomplished marketing and new product development professional who excels at both strategic and tactical functions. With a degree in electrical engineering from the University of Notre Dame, she has an excellent understanding of complex, high-tech solutions. As the Vice President Marketing and Sales at Vya, Martha demonstrated a unique combination of marketing creativity, problem-solving, and analytical skills. With hands-on experience in digital and content marketing, she specializes in Digital Marketing, Thought Leadership Development, Content Marketing, Inbound Marketing, Social Media, Marketing Communications, Account-Based Marketing, Positive Change Agent, New Product Development, and Strategic Planning. Martha has worked in various marketing roles, including the former Marketing Director and Social Media and Marketing Specialist at Vya, Senior Manager, Marketing at Convergys, Director, Manager-Strategic Development, and Manager-Engineering at Cincinnati Bell. Martha takes the same approach with her internal clients, ensuring that they can count on her to follow-through on commitments and manage projects to completion.