Anna Averkieva, a certified beauty expert, has had an illustrious career in the luxury goods industry, having worked and excelled in various roles at Guerlain and Yves Rocher. Her love for beauty and fashion led her to study International Relations at the Nizhny Novgorod State University, before pursuing Management and Cultural Affairs at Sciences Po and Institut Français de la Mode. Anna has also worked as a freelance makeup artist and as a senior art director at the Oriental Fashion Show, an association that blends Silk Road and Al-Andalus cultures. Her diverse experience includes business development, marketing, project management, cultural analysis and interpretation.