Dave Haucke is a seasoned product management, strategy, and marketing executive with an extensive background in leading agile, SaaS software teams and cross-functional groups across design, development, and go-to-market disciplines. As an expert in guiding vision, strategic direction, product roadmaps, and offering teams with a focus on market growth, customer retention and brand leadership, he has proven his ability to direct high-performing, client-first teams and cross-functional squads delivering on organizational goals such as revenue, retention, and KPIs.

Dave holds a Master's degree in Business Administration, Business from Colorado State University and a Bachelor's degree in Journalism (PR emphasis) from the same university. With his deep expertise in market analysis, competitive intelligence program management, and business operations, Dave is skilled in identifying and sizing opportunities for growth and leading investment decisions that deliver value for the business. Dave's strong background as a public speaker, client advocate, team leader, and thought leader has also led to his leadership in global marketing, demand generation, sales enablement, and analyst relations.

Dave has worked at numerous organizations including his current role as Director of Product Management, Business Solutions at Hearsay Systems, Head of Product, Campaign and Content at Acoustic, Head of Product, Emerging Channels at IBM, Program Director, Product Management and Strategy at IBM, Senior Product Marketing Manager at IBM and as Vice President Marketing, Director Marketing, and US Marketing Manager at ISYS Search Software. He has also worked as a Senior Communications Consultant at VisiTech PR, Product Marketing Manager at eBags, Staff Writer at Ogilvy Public Relations, and as an Account Representative at Tsantes & Associates.