Tanya Willer

Tanya Willer is a highly accomplished Vice President and Senior Marketing Executive known for her expertise in creating vision, developing strategy, and leading high-performing teams.

With a background in Marketing and Sales, Tanya has excelled in Consumer Package Goods and Lifestyle Brands, showcasing a unique skill set that spans across Marketing, Digital / Ecomm, Communications, Merchandising, and Business Insights.

Her category expertise includes Prestige / Mass Beauty, OTC, Women's Health, Confectionery, and Personal Care, while her business proficiency covers Strategic Planning, Digital & Ecomm, Influencer Engagement, Communications, New Product Launches, Retail Merchandising, Shopper Experience, P&L Management, and Exceptional Team Leadership.

Tanya holds a Bachelor of Arts degree from Western University and has pursued Post Graduate studies in International Marketing at Humber College.

Throughout her career, she has held pivotal roles such as Senior Director of Marketing & Sales Strategy at Kimberly-Clark, Vice President of Marketing at Anatolia Tile & Stone Inc, Vice President of Marketing at Revlon, Director of Marketing, Public Relations & Education at Elizabeth Arden (within Revlon), Group Brand Director at Johnson & Johnson Inc., and she began her early career at Pfizer Consumer Healthcare and as an Assistant English Teacher at JET Programme Canada.