Lionel Sim

Lionel Sim is a dynamic professional with a strong focus on connecting people and driving end-to-end digital transformation across business, technology, process, and people to reinvent business core and create value.

He possesses extensive expertise in global business operations, specializing in areas such as ecommerce, digital marketing, Internet of Things, sales, and business development. Lionel implements various technologies like coding, UX/UI design, social media, big data analytics, and cloud computing applications.

His educational background includes studies in Architecture at Carnegie Mellon University, Real Estate and Management at Cornell University, a Master of Business Administration and Masters in Marketing from the University of Adelaide, a Bachelor's and Bachelor of Science in Tourism and Hospitality Management from the University of Sunderland, and further studies in Management, Project Management at Stanford University, and Marketing and Business at Duke University.

Lionel has held key positions in renowned organizations, such as Senior Director Global Marketing at Bytedance, Founder of Ctr Interactive, roles in Global Marketing and Partnerships at Tencent's Wechat, Founder and Director at Manax, Co-Founder of Sales And Marketing at Juvo Labs, as well as roles at Apple in Product Marketing Finance, and at Travelclick as Director Of Sales - South East Asia.