Antony Mayfield is a renowned expert in digital strategy, leadership, and reputation management. He is the CEO and co-founder of Brilliant Noise, a leading digital agency-consultancy that serves global brands like Barilla, EDF, and Visa Europe. He has a wealth of experience in digital marketing, having founded the content and social media teams at Spannerworks before its acquisition by Hearst Media. Antony is also an accomplished published author, having written "Me and My Web Shadow," and "What is Social Media?," a best-selling book on personal online reputation management. He frequently writes and speaks on leadership, citizenship, and strategy in the digital age. Antony serves as Chair at Lighthouse, where he dabbles in art, technology, science, and society. He has lectured at top-tier academic institutions such as the University of Sussex, Imperial College, and Warwick Business School.