Emily Xu is a highly skilled and creative senior executive with extensive experience in transforming consumer brands to achieve scale. With a strategic, growth-oriented mindset, she has led large global teams that deliver compelling results through developing strong partnerships, optimizing marketing and technology investments, and deeply understanding customer insights. Emily has a track record of success in brand management, digital development, and execution, global expansion, eCommerce, omnichannel customer experience, market research, technology innovation, customer service, data analytics, and board membership. She received her MBA in Strategic Management, Entrepreneurship, Finance, and Marketing from the University of Chicago - Booth School of Business, an MS in Computer Science from the University of Illinois at Chicago, and a BE in Material Science and Engineering from Tsinghua University. Her experience includes Executive and Senior Vice President roles at Mitchell Gold + Bob Williams, Director and Vice President roles at Crate and Barrel, and Product Development and Program Management at Alcatel-Lucent.