Edinboro University of Pennsylvania

Director, Lead Generation & Interactive Services

Saint James, New York

Andrews Wharton Inc.

Director, Digital & Interactive Services

Responsible for Email Services Team day-to-day production of email campaigns servicing banks, financial institutions and retailers using an in-house email platform. Manage projects of all email operations, keeping team on-track with all deployment deadlines. Resolve issues with cross-functional teams and improve current deliverability systems and processes.

Affinity Solutions

Director of Email Services

Responsible for client email campaigns on multiple email platforms, appending of consumer/business emails and deployment of client creative(s) according to schedule; which includes securing all required assets (images, URL’s, subject lines and body copy), review creative, HTML/CSS revisions, conversion of HTML to text, confirm all email links, dynamic content and personalized fields function properly, monitor and report on key metrics including open, click, unsubscribe and bounce rates.

Anchor Computer

Email Campaign Manager

Responsible for company launch into the Direct Mail arena. Created infrastructure, devised all sales and marketing initiatives and rapidly positioned Benchmark Data as a compiled solution in the Business and Consumer marketplace. Actively promoted list rental sales to consumer/business brokers, mailers and clients.  Responsible for all new business development through reseller, non-exclusive List Management and license agreements.  Handled all invoicing, collections and A/R General Ledger.

MarketBuilders Direct

VP Of Sales

Responsible for pro-actively promoting business/consumer list rental sales to brokers and mailers on behalf of our list owners.  Ensured client retention through effective staff and client communication.  Managed a staff of 15 - 20 team members to include business/consumer List Managers, List Coordinators, Broker Services Team and IT Department. Responsible for price negotiations with business/consumer brokers/mailers.

21st Century Marketing

VP Of List Management

Accountable for error-free monthly cooperative database build, miscellaneous build processing for client specific databases. Responsible for business-to-business model matching and variable overlay processing. •	Revised and implemented Quality Assurance Procedures for miscellaneous build processing.•	Reduced build time from three weeks to two weeks.•	Reduced labor costs through associate cross-training.•	Mentor to new associates.•	Nominated and awarded for Associate of the Quarter.

Acxiom

Team Leader for Datawarehouse Build/Output/Order Entry Teams

Provided price counseling to 22 dealer accounts to optimize business operations. Responsible for monthly and quarterly gas and oil objectives. Acquired new business. Recruited, selected, and installed dealers.•	Awarded the Top National Sales Award for superior performance.•	Signed three new business accounts worth more than $5 million.

Doug Carpenter