Tom Morton is a global thought leader and senior executive in the advertising and marketing industry. With a First Class Honors BSc in Politics from the University of Bristol, he has advised and worked with some of the world's most iconic technology and culture brands, including adidas, Amazon, ESPN, Virgin, Samsung, and Uber. Throughout his distinguished career, Morton has specialized in solving the most significant challenges facing brands today, including devising marketing strategies for today's media and culture, winning the next generation of users, and defining brand purpose. As Global Chief Strategy Officer at R/GA, one of the world's most creative and innovative companies, Morton leads diverse cross-disciplinary teams of strategic talents across analytics, brand strategy, media, and connections planning, and user experience. He has also been a political pundit for the BBC and The Guardian, and a keynote speaker at many prestigious events, including Cannes Lions, The Next Web, and Contagious. Morton has grown revenue for his employers through pitch wins, launching new business units, and as executive sponsor of R/GA's media and influencer marketing practices. He has also won numerous gold marketing effectiveness awards for his campaigns and judged the APG Awards, Effies, and IPA Effectiveness Awards. Morton is respected by his peers and is a former Chief Strategy Officer for Havas, TBWA Worldwide, Publicis London, and Goodby Silverstein & Partners.