Craig Thomler

<a href="https://www.bandt.com.au/sa-tourism-ad-slammed/" target="_blank">"Offensive, Ageist, Depressing!" South Australian Tourism Ad Slammed As The Worst Travel Ad Ever!</a>&nbsp;&nbsp;<font color="#6f6f6f">B&T</font>

"Offensive, Ageist, Depressing!" South Australian Tourism Ad Slammed As The Worst Travel Ad Ever! - B&T

<a href="https://www.popsugar.com/family/Boy-Locks-Dad-Out-iPad-48-Years-46014663" target="_blank">OMG, a Toddler Locked His Dad’s iPad For 48 Years, and We Hate to Laugh, Butttttt . . .</a>&nbsp;&nbsp;<font color="#6f6f6f">POPSUGAR</font>

OMG, a Toddler Locked His Dad’s iPad For 48 Years, and We Hate to Laugh, Butttttt . . . - POPSUGAR

Jannali Boys High School

University of Technology, Sydney

Entrepreneur, AI Whisperer, digital specialist, innovator, design thinking & agile enthusiast with senior experience working across corporate, government, small business and startups.

Canberra, Australian Capital Territory, Australia

At reKnow we help organisations find new value in their knowledge, using AI.

Try our marketing content generation service for small-medium businesses at <a href="http://www.SimpleMarketing.AI">www.SimpleMarketing.AI</a>

Former AI Ventures' AI Incubator participant (<a href="https://aiventures.com.au/incubator">https://aiventures.com.au/incubator</a>)
Former Ready Raise Accelerator participant (<a href="https://www.socialchangecentral.com/listing-item/raise-ready-accelerator/">https://www.socialchangecentral.com/listing-item/raise-ready-accelerator/</a>)

A Skalata Ventures portfolio company (<a href="https://www.startupdaily.net/2021/12/skalata-ventures-reveals-the-13-new-startups-its-just-backed-with-seed-investments/">https://www.startupdaily.net/2021/12/skalata-ventures-reveals-the-13-new-startups-its-just-backed-with-seed-investments/</a>)
            

    
    

    
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reKnow.io

Co-Founder, COO & AI Whisperer

Supporting Icon Water to deliver on several of their projects.

Icon Water

Senior Business Analyst

Australian Marketing Institute

AMI ACT State Committee Member

The NHC is a not-for-profit, member owned co-operative that provides affordable medical and healthcare services to the communities where it operates. Its goal is to provide access to affordable healthcare to Australians and through which significantly reduce instances of preventable diseases and lessen the personal and societal impact of chronic conditions.

NHC is the is the largest supplier of GPs services in the ACT. NHC also operates a GP clinic in Yass, NSW.

Members enjoy unlimited access to bulk billed doctors of their choice at any NHC practice in Australia. The NHC also provides a wide range of other primary healthcare services at no or low cost to members including: psychology, diabetes education, physiotherapy, child, adolescent and aged health, and dietetics.
            

    
    

    
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National Health Co-op

Board Member

Freelance consulting (remotely) as a Digital Governance expert to the UNDP, currently advising several Digital Transformation programs in South-East Asian countries.

UNDP

Independent Consultant

Supporting clients to respond, manage and realise massive value from digital disruption. Focus on Government & Health, but using my experience & skills to deliver positive impacts across our clients. Roles while at Accenture included:
-  Innovation Architect (lead) on national greenfield transport infrastructure project, supporting the client to develop their innovation framework and systems, value realisation model and embedding innovation across the client team via information presentations, demonstrations and engagement events – all managed and delivered remotely due to CovID19.
-  Led digital & data strategy engagements with two state government agencies, applying an agile user-focused approach to map needs and capabilities, develop improvement strategies and capability uplift work programs and implement service design and delivery capability.
-  Led capability review & future state business design for SKYCITY Auckland, identifying business improvement opportunities through integration of their business lines.
-  Developed digital content future state strategy for an Australian federal agency, making capability requirements and establishing a five year roadmap for business improvement.
-  Initiated and led Accenture’s involvement in two Austrac AML/CTF codeathons (Malaysia Nov 2017 and Sydney Apr 2018), assisting in event and challenge design, facilitating both from stage and helping source and coordinate teams of up to 30 Mentors assisting teams to deliver solutions. Both events involved participants from over ten countries. The Sydney event, the ASEAN-Australia Codeathon, won an Australian Public Service Innovation Award in July 2018.
-  Led Accenture's involvement in the NZ Government’s Better Services Hack in Wellington – developing regulation-as-code solutions for the NZ Government’s Service Innovation Lab – as a two-day hackathon. 
            

    
    

    
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Accenture

Digital Marketing Senior Manager

I assist organisations to meet their goals by supporting them to improve how they engage digitally using innovative products, consulting, coaching and training.

Within Social Media Planner I've:
- Developed a tabletop social media strategy tool supporting SMEs and government.
- Co-developed a tabletop sponsorship planning tool supporting rights-holders and sponsors.
- Audited & made recommendations for the social media presences of large organisations.
- Managed a whole-of-government engagement process for Victoria's Department of Premier & Cabinet to identify gaps in digital engagement capabilities and map future needs.
- Researched digital engagement by Australian Government agencies for a university and social media service.
- Developed digital crisis engagement frameworks to guide organisational crisis responses.
- Designed and led digital crisis training simulations, building organisational capability.
- Led initial stakeholder engagement for Australia’s Open Government Partnership application on behalf of Prime Minister and Cabinet, facilitating information sessions on Australia's east coast between senior state government officials, civil society leaders and open data activists.
- Helped large organisations map digital engagement maturity and development needs.
- Designed and ran a service design crowdsourcing pilot for a government agency at GovHack 2015.
- Trained hundreds of professional communicators on digital engagement across Australia, NZ and Asia.
- Designed and facilitated digital engagement and stakeholder management training for Human Services, Immigration, Attorney-Generals, NSW Education, Victorian Health and Human Services, Tasmanian Premier and Cabinet (for whole-of-Tasmanian-government) and other senior state and federal government communications officials.
            

    
    

    
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Social Media Planner

Social Media Planner, Director & Founder

Advised/founded various projects and start-up businesses, including:

Supported/founded other businesses including:
Startup Stories (startupstories.com.au) - Founder
Startup Stories tells the stories of startup and small business founders and owners, sharing their personal business journeys in long-form (40-60m) video interviews.

Autopilot Business Systems - Cofounder
AutoPilot Business Systems helps small and medium business owners to reduce overwhelm and stress, manage rapid business growth and ready their business for sale, succession or franchising.

Frogsense - Advisor
Frogsense, a Canberrra-based startup, makes it simple for small and medium businesses to create and maintain sophisticated elearning environments for their staff, customers and students.
            

    
    

    
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Various

Business Advisory

Responsible for leading, managing and developing Delib's online engagement and public participation business across Australia, New Zealand and Asia. Works closely with Delib UK.

Delib Australia

Managing Director

Responsible for implementation and ongoing management of the myregion website. Development of the Local Government Constitutional Reform site and redevelopment of GrantsLINK.

Department of Regional Australia, Local Government, Sports and Arts

myregion Director

Manage the team responsible for developing and implement internal and external online communications strategies, standards and procedures to support public health and ageing campaigns and departmental performance.

Also manage the team responsible for developing or procuring and producing publications, promotional and other printed material for the department.

Department of Health and Ageing

Online and Publications Director

Manage the team responsible for developing and implement internal and external online communications strategies, standards and procedures to support public health and ageing campaigns and departmental performance.

Online Communications Director

Managing the design, development and operations of the yourHealth consultation website for DOHA. Includes overseeing the communications, community and technology development of the site.

Health Reform Taskforce Online Director

Responsible for business management of the Department and Child Support Agency's online channel, including websites, secure egovernment site and intranet.

Department of Human Services

Responsible for business management of the agency's online channel, including website, secure egovernment site and intranet.

Child Support Agency

Operate the eGovAU blog, sharing case studies, information, tools and opinions on Government 2.0, eGovernment and digital media with public sector professionals.

Advocating for and modeling the use of social media, open data and other Government 2.0 techniques and tools within the Australian public sector.

eGovAU

Digital Government (Gov 2.0) Advocate

Responsible for business management of the agency's online channel teams, including website, secure egovernment site and intranet.

Online Communications Manager

Manage the marketing of the USFutureSchool Learning System into the North American market.

USFutureSchool

Marketing Manager

Responsible for establishing and managing the online marketing and communications strategies for the CSA.

Online Marketing Manager

Responsible for the formal organisation secretary duties for CRIN as an officeholder. Involved in organising events for the organisation.

CRIN (Capital Region Investor Network)

Secretary

Oversight of operations of Texas-based oil exploration company.
Involved in the critical assessment of property acquisition, exploration and drilling decisions, farm-in and farm-out arrangements and ongoing financial management of the organisation.

Northern Territory Oil

Vice President

Northern Territory Oil was an public unlisted junior Australian oil explorer, formerly with production and exploration territory in the US. It has now been shutdown.

The company produced from a series of Texas-based wells and engaged in an ongoing exploration program in Australia's Northern Territory.

Director & Founder

Overall responsible for the ongoing management and extension of the company's websites. Also responsible for developing and executing online marketing and communications initiatives for the company.

ActewAGL

Supported the founder of Central Petroleum, John Heugh, to secure first three investment rounds for the company, developing company presentations and materials, attending meetings and working with investors.
Supported the ASX listing process, meeting with brokers on Australia's east coast to advocate for the company and its prospects.
As an Independent Advisor and Angel investor in the company, undertook this work through a company set-up for this advisory support, Farm-In Solutions, which I co-owned.
            

    
    

    
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Central Petroleum Ltd.

Advisor/Investor

Business owner for development of eBusiness services to be delivered across the companys global high-speed network. Responsible for conceptualisation, commercial analysis, business case, partner identification and management, technical development and product management of services. Responsible for brand management, usability and service standards across corporate web and eBusiness properties

DOCOMO INTERTOUCH PTE. LTD.

eBusiness Director

Responsible for conceptualisation, commercial modelling and business case for an innovative wireless solution delivering location-specific information and entertainment applications
Managed consumer research leading to business case, user requirements & interface design documents

ConceptZone

Marketing Director, CoFounder

Co-lead designer on real-time strategy PC game title Submarine Titans. Developed story arc and missions and assisted in technology tree and game balance.
Wrote manual and in-game dialogue for Submarine Titans and Ancient Conquest.
Managed corporate PR and community relations.

Ellipse Studios

Game Designer, CoFounder

Oversight and management of the organisation.
Selection and purchase of real estate, property development and sales.

TIAF Holdings

Director

Co-written 14 published books on 'how-to' topics related to the internet.

Written over 200 features, articles and opinion pieces for over 25 newspapers and magazines on IT, telecommunications and internet industry topics.

Wordsoup

Author & Journalist

Assisted in business case and marketing plan development.
Developed courses from introductions to the internet to advanced web design.
Responsible for creation of student and educator manuals and course notes.

Internet Discovery Centre

Lead Trainer, Founder

Developed business cases, financial models and managed the development, launch and ongoing management of products in multimedia and internet sectors.
Project managed properties including PlayNOW, FoodnWine Online Guide, Telstra Wireplay and the Warner Music sites, including business case, requirements, specifications, development and marketing planning.
Responsible for client and partner relations for key properties including quality control, community management and ongoing research and reporting.
Published and edited PlayNOW website, taking it from conception to over 150,000 unique visitors monthly over an 18 month period.
            

    
    

    
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eMax Entertainment

Product Development Manager, CoFounder

Responsible for re-engineering marketing support systems, including collecting requirements applying user centred design principles, developing specifications, project planning, developing and implementing a new solution.

British Standards Institute

Marketing Systems Manager

Responsible for managing client relationships and sales for all hair care & fixatives lines within pharmacy & independent retail channels nationally, managing budget targets, analyzing profitability, market share and sell-through rates and identifying new product and marketing opportunities.
Responsible for developing planograms for space management within Woolworths, Coles and pharmacy outlets nationally.
Managed relationships with buyers, distributors and store management.

Schwarzkopf Pty Ltd

Channel Manager

Responsible for planning and undertaking market research and preparing sales force management and sales strategy training seminars.
Coordinated consulting projects in import and sales team management areas.