Cynthia Feemster, a seasoned account lead with a strong portfolio in creating custom ad experiences, has been appointed as the Director of Innovation Solutions; Marketing Innovation at ViacomCBS. Having studied Bachelor of Arts at Indiana University Bloomington, Cynthia's expertise includes account, campaign, and project management, integrated marketing, creative solutions, sales and pitches, product development, product marketing, social media, live events, and corporate events. She has extensive experience managing million-dollar clients and is adept at establishing goals, budget, marketing, technology, sales teams, presentations, and more. Cynthia's experience spans across several industries, including movie studios, gaming, entertainment, music, sports, health, and retail. Cynthia is a certified scrum master and her specialties lie in digital and linear sales and marketing, creating custom digital sales opportunities, campaign development, sponsorship inception, and RFPs. She's also skilled in VR, AR, MR, branding, marketing, mobile, and social media.