WB Games' Vice President of Analytics and Digital Publishing Technology, Matt Howell, boasts a 15+ year history of managing B2B Marketing Technology portfolios. Howell's expertise spans multiple industries, including Online Gaming, Healthcare, Education, and Financial Services. In his current role, Howell provides a variety of analytical services to Warner Bros. Game’s Publishing, Development, and Marketing studios. His specialties include strategic partnerships, project management, product management, networking, security, functional design, pragmatic marketing, design, rapid prototypes, analytics, data science, middleware, and marketing automation. Howell studied Business Administration, CIS, and Business Law at Loyola Marymount University, College of Business Administration. He held several leadership positions at prominent companies, such as Telcentris, Sony Online Entertainment, Fiserv Lending Solutions, Del Mar DataTrac, and Sharp Innovative Technology.