Ken Paynter is a highly experienced marketing leader with a strong track record of developing effective strategies and leading teams to achieve profitable growth in competitive global B2B environments. With a passion for digital marketing and expertise in marketing technology, automation platforms, and marketing operations, Ken is dedicated to delivering measurable results for the organizations he works for.

Ken has a wealth of experience in industries such as aviation/aerospace, business aviation, transportation, and biotechnology. He has held several leadership roles in marketing, including Vice President of Global Marketing, Director of Global Marketing, and Divisional Marketing Director at Universal Weather and Aviation, Inc. He also worked as a laboratory technician, laboratory manager, and operations manager at SeqWright before transitioning into marketing.

Ken's expertise includes persona identification, buyer journey modeling, ABM program design, sales enablement, content generation, social media programs, digital-first transformation, and more. He is skilled at managing in-house teams and external agencies, project and budget management, and P&L management.

Overall, Ken Paynter is an accomplished marketing professional with a strong track record of success and a deep understanding of digital marketing and marketing technology.