Meet Jeff Aden - a successful entrepreneur and senior leader with over 25 years of experience in various aspects of business operations, including sales and marketing, corporate development, product development, alliance management, and general management. During his career, Jeff has worked with start-ups and large organizations, helping them develop roadmaps to success, implement effective GTM strategies, and transform their businesses to be more agile and competitive. He is a highly effective communicator with excellent public speaking, interpersonal, and negotiation skills, and extensive C-level and board-level experience. Jeff's global business experience includes working with Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform, and conducting business worldwide.

Jeff holds a Master of International Management and a Bachelor's degree in Philosophy from Whitworth University. He has also served as a Board Director, President & Founder, and EVP of Marketing & Strategic Business Development at 2nd Watch, an Amazon Web Service Premier Partner, and as a Senior Director of Product Management at People to People Ambassador Programs. Currently, he is the Founder at 13three, where he continues to leverage his expertise in taking businesses to new heights.