Wendy Bronfin is an accomplished entrepreneur and CEO with a proven track record in product innovation, marketing strategy, and scaling hardware and software ventures. She has a vast experience in health tech, ed tech, and media, making her a visionary who combines technology, brands, play patterns, and production pathways to create revenue-generating experiences. Wendy is a former executive in major companies such as Techstars, Barnes & Noble.com, Houghton Mifflin Harcourt, among others. Wendy co-founded BRIGHT, a company committed to beating Alzheimer's disease and preventing cognitive decline. Her educational background includes studying Journalism at Lehigh University and Loomis Chaffee.