Bill Conn is a highly experienced professional with over 25 years of expertise in the consumer packaged goods (CPG) industry. With a degree in Construction Management from the prestigious Wentworth Institute of Technology, Bill has held various leadership positions throughout his career. He is currently serving as the Vice President of Retail Sales and Marketing at Contractors Wardrobe, where he leads a team responsible for sales and marketing of CW products to both retail and e-commerce customers.

Bill's core competencies cover Sales & Marketing, VP of Sales, Commercialization Leader, Omni-Channel Marketing, Retail Sales, Brand Marketing, Marketing, P&L experience, Budget Planning, Sales & Marketing Strategy, Sales & Marketing Alignment/Collaboration, CPG Sales & Marketing, Customer Marketing Collaboration, e-Commerce Sales & Marketing, Compensation Restructuring, Independent Sales Agent Management, B2B & B2C sales, RAS, Residential Access Solutions, Smart Home, Smart Locks, National Sales Manager, Mentor, Mentoring, Driving Positive Culture, Corporate Culture and SEO/SEM.

Prior to his current role, Bill served as Group Manager for Baldwin, Kwikset, Weiser & Tell, and Kwikset at Spectrum Brands, Inc. His extensive experience also includes serving as VP Sales at The Stanley Works. Bill's passion for driving positive culture has enabled him to mentor and build highly successful teams that deliver results in highly competitive and fast-paced industries.