Santa Ana College

Sr. Producer, Culture Network • Red Bull

Los Angeles, California, United States

- Identify content opportunities, create scalable formats and series, and assign project leaders and guide productions
-  Work with different teams, it is my job to ensure strategic content is developed and produced that is in consideration with the content and network needs
- Partner with in-house and third-party producers to bring content ideas to life and ensure a knowledge of the dance scene and subject matter
- Partner with the Regional Teams on their Dance/Culture plans, giving feedback and input, and setting best practices and sharing insights
- Commission all Dance and athlete related content, including social, live, short-, mid- and long-form.
- Work with Programming and Analytics to monitor content performance, traffic and viewing trends
- Oversee creative plans, working with external production partners and agencies from creation to delivery
- Work with production management to manage budgets, track progress, postproduction and delivery schedules and source project-based talent

Red Bull

Senior Producer, Culture Network

PORTFOLIO: Nike, Amazon, Chinatown Market, Top Dawg Ent, Born x Raised, Footlocker, Caroline Records, Virgin, Universal Music Group, Fuse, Oakley, Spotify, NFL, All Def, Dash Radio, Boys & Girls Clubs of America, & more.

OVERDRAFT Creative Studios

Founding Partner / Freelance Video Director

- Work closely with producers and/or writers, embellishing, refunding, and ultimately realizing original ideas into finished program
-  Make careful preparations in order to ensure the success of each shoot
-  Maintain a clear creative vision of the project, and what materials are required to achieve it
-  Prepare a carefully calculated shot list and shooting schedule that provides the required footage within budget and to deadlines
-  Construct productions with logic and integrity
-  Responsible for the look and sound of the Struggle Gourmet pilot series
-  Interpret producer and/or writer visions
-  Responsible for ensuring that the final program is faithful to the original concept
-  Collaborate closely with the heads of department, including designers, camera, sound, lighting and talent.

Fuse Media Inc.

Director, 'The Canvas: LA' (Television Documentary Series)

- Work closely with producers and/or writers, embellishing, refunding, and ultimately realizing original ideas into finished program
-  Make careful preparations in order to ensure the success of each shoot
-  Maintain a clear creative vision of the project, and what materials are required to achieve it
-  Prepare a carefully calculated shot list and shooting schedule that provides the required footage within budget and to deadlines
-  Construct productions with logic and integrity
-  Responsible for the look and sound of the Struggle Gourmet pilot series
-  Interpret producer and/or writer visions
-  Responsible for ensuring that the final program is faithful to the original concept
-  Collaborate closely with the heads of department, including designers, camera, sound, lighting and talent

Director, “Struggle Gourmet” (Non-Scripted Pilots)

- Mixes, edits, and designs sound for audio spots for for theatrical, TV and Radio spots, streaming and internet content and other assorted marketing materials related to the NAYVA brand and show.
-  Performs audio finishing for stereo environments.
-  Works closely with in-house Post Production Supervisors throughout the finishing process.
-  Delivers assets for approval.
-  Masters to final video tape and/or creates files of final mix elements.
- Tracks and inputs billable service rates.
-  Intimate knowledge of digital file formats.
-  Expert knowledge of all audio formats and terms.
-  Experience with mixing consoles and mixing control surfaces.
-  Multi-tasks to deliver an accurate project efficiently and promptly under a tight deadline.

KYRA

Sound Design & Audio Mixing, NAYVA

- Create and execute campaigns for clients including Nike, Oakley, NFL, Spotify, and more
- Create concepts, manage plans, and develop ideas that are rooted in insights, driven by stories, and authentic to the consumer, brand, market, or product
-  Develop, build, design, and present pitch decks through engaging storytelling, design, layout, and visuals
- Dig and mine fresh, unique, and untold insights through research that help inform creative concepts and plans
- Creatively contribute everything from a big idea for a campaign to visual mood boards to small, experiential tactics
- Serve as a trusted and strategic thought partner to clients through a strong rapport, timely communication, and creative contribution
- Maintain oversight of all assigned projects from start to finish, ensuring that both internal objectives and client objectives are being delivered upon
-  Collaborate and brainstorm with everyone from the agency, including, but not limited to designers, account managers, producers, and greater creative team
-  Help refine Olé Creative’s workflow and process through the building and implementation of plans focused on the team’s growth
- Provide strategic and creative support to teams across the agency to ensure the creative vision and direction is brought to life during the execution process
- Keep a pulse on trends in digital, social media, advertising, entrepreneurship, technology, sport, music, entertainment, lifestyle, art, and culture

Game Seven Marketing

Creative Director & Producer, Olé Creative

An entrepreneurial venture combining our love for serving people with our love for the classic american cheeseburger. Catering events, and hosting pop-ups throughout Los Angeles - we aim to fill the hearts and bellies of each and every customer with love, halal beef, cheddar cheese, brioche buns, fresh pickles, and our secret PUSH Sauce.

PUSH Burger

Founding Partner / Creative Director

- Provide hands-on editorial direction
-  Liaison with talent and teams to book guests
- Manage development of all audio offerings, including podcasts and voice devices
-  Build and manage a team of producers, editors and engineers
- Set assignments for staff and freelancers
- Ensure assets meet creative standards
- Provide regular feedback on each delivery and coaching for staff
- Set goals and indicators for success, including audience and subscriber growth
- Manage programming budget
- Establish training in audio best practice
-  Oversee promotion with engagement and marketing teams

Insufficient Funds: The Podcast

Executive Producer / Creative Director

- Create complex graphics, animation and live video content for client's set of new original series
- Format content for a diverse array of media, including smartphones, handheld electronic devices, the web and television, among others
- Participate in brainstorming sessions to share new design perspectives and ideas
- Work with in-house departments to understand project scope and objectives
- Create overall design strategies that can be implemented by videographer sand editors who may not have a high-level of design experience
- Assist in selecting audio, video, colors, animation, etc. for graphic design
- Deliver on-brand animations based on existing style and brand guidelines
- Create broadcast titles, show promos, opener credit rolls, lower thirds, bumper in/out, transitions, and other animations as requested
- Develop storyboards, scripts, style frames, and video mock-ups for pitches to the team and the CEO
- Support the creative and social media and mobile teams to create visual materials
- Maintain and follow best practices for versioning control, naming convention and organization of graphic files

The Magical Threads Company

Motion Graphic Designer

- Clients include Blac Youngsta, A$AP Rocky, NO JUMPER & more.
-  Coordinates and participate in all internal client-related meetings, keeping on top of client's projects and current status; responsible for related internal follow-up.
-  Works closely with internal departments to monitor and direct as necessary the day-to-day project flow.
-  Provide clear and timely direction to production departments: provide detailed quality checking.
-  Responsible for competitive intelligence research.
-  Responsible for maintaining internal client files on company network and updating information sharing archive.
-  Performs other duties as needed.

Key MFG

Senior Account Director

- Generate content ideas for potential new original series
-  Pitch ideas and create show decks necessary to communicate potential new properties across departments
-  Lead multiple creative video projects simultaneously through concept development, production, and post-production
-  Identify and work with new and existing talent relevant to brand
-  Collaborate with Post Production to ensure quality of videos and adhere to production timelines
-  Observe viral trends on social platforms to make shareable and relatable content
-  Work as On-Camera Talent for more than 3 original shows at All Def
-  Manage a pool of 10+ freelance production staff - processing all necessary paperwork needed.
-  Managed a team of 3-5 production interns each semester.
-  Participated in daily to weekly editorial and team meetings to maintain brand consistency and communication across multiple teams.

All Def Media

Senior Creative Producer

Editorial Producer

Video Editor

On-Camera Talent

Dash Radio Inc.

Producer / Board Operator / On-Air Talent

Design digital promotional material for featured artists that have included
Snoop Dogg, The Game. Tyler The Creator, Mac Miller, Post Malone, G-Eazy
and more. I carry out the task from obtaining approved images, communicating
with producers to stay on brand and making necessary edits efficiently to
meet deadlines.

SKEE

Graphic Designer

Board Operator / Intern

As the studio coordinator for HOPE Studios, a performing arts division of the Boys & Girls Clubs of Garden Grove, I was solely responsible for all multimedia production and content creation within the studio. Audio Engineering, Photography, Video Production and Graphic Design was done by me. I worked in collaboration with the Performing Arts director of the Boys & Girls Club to create and implement a multimedia arts program for at-risk teens in the surrounding area. Providing creative resources and lessons for students ranging from the 3rd grade to the 12th grade.

Jay Taj

Jay Taj