Sam Turner is a seasoned business leader with a rare ability to inspire people and bridge the gap between the boardroom and the front line. With a strong track record of commercial success, he possesses a unique blend of strategic, financial, and commercial skills that enable him to quickly join the dots and communicate with clarity. Sam's expertise ranges from strategic leadership and financial management to commercial delivery and empowering people.

He has an impressive background working for some of the leading travel companies, such as TUI Travel PLC and Hotelbeds. Sam has previously held positions such as Growth Development Director, Sourcing & Sales Director, Sales Director, and Finance Director at Hotelbeds, where he focused on creating win-win commercial partnerships and inspiring people to achieve business success.

Sam is an authentic and positive professional who values integrity and helping others, making him an excellent leader who engages and motivates teams to succeed. His expertise and capabilities in strategic and financial leadership have been built on a foundation of openness, clarity of thought, and a compelling vision, bringing disparate groups together and taking people with him.