Bart Barden is a seasoned executive with extensive experience in the gaming and esports industry. He currently serves as the COO and Managing Director for Esports Technologies, a role in which he oversees the company's operations and strategy. Previously, he worked as the acting Wagering Subject Matter Expert for several game publishers and esports companies and investment groups through Redzone Digital. He was also the Managing Director for Estars Platform, where he was responsible for free-to-play, pay-to-play, data, and extension product and revenue.

Prior to these positions, Bart worked for Betfair US, where he was focused on the Exchange Business Unit, responsible for sport product strategy, including fantasy, exchange, and parimutuel wagering. His experience extends to both real-money and social video gaming, and he has successfully launched new products and overseen go-to-market strategies. Bart is also a skilled brand ambassador with considerable experience in media relations, PR, and public appearances.

Bart's extensive background also includes experience at Swrve, PopCap Games, and Microsoft, where he held various executive positions. Early in his career, he worked as a senior consultant at Ernst & Young.

Overall, Bart is a well-rounded executive with a deep understanding of the gaming and esports industry. He has experience in product planning, management, pricing, and revenue optimization, as well as regulatory compliance and media relations.