<a href="https://www.telegraphindia.com/jharkhand/decibel-demon-controls-markets-in-jamshedpur/cid/1673852" target="_blank">Decibel demon controls markets in Jamshedpur</a>&nbsp;&nbsp;<font color="#6f6f6f">Telegraph India</font>

Decibel demon controls markets in Jamshedpur - Telegraph India

Designing brands

Bengaluru, Karnataka, India

Pepper Media

Brand Solution Manager

LOC FIFA U-17 World Cup India 2017

Logistics/Transport  Manager

Responsible for conception and execution of various properties of The Telegraph Brand including:Media planning, 91.9 friends fm radio planning, ATL & BTL activities, client servicing, PR and communication.• Coming up with activation ideas which have a brand synergy and converting such ideas into a monetization proposition.Creating client proposals for sponsorships of such ideas, and then overseeing execution of the project in the most cost effective manner and ensuring full realization of promised deliverable’s.                                                                           • Creating viable and executable budgets for events (cost and revenue). • Dealing with vendors – selection, negotiation and overseeing execution.• Worked collaboratively with editorial and sales team to create products/ sections/ supplements that complements each other, keeping in sync with consumer feedback and current market trends.• Spearhead and administer advertising and promotional campaigns (ATL/BTL) on a daily basis with detail media planning and oversee project from beginning to end.• Driven Brand building and awareness campaigns by creating opportunities through brand exposure, visibility & involvement, consumer awareness and need, aimed at keeping the brand a top of the mind recall.• All event conceptualization and execution. Association event tie-ups with the brand.

ABP Group

Sr Brand

- Coordinating client meeting for briefing and presentation to fulfill client requirement for brands like Flying Machine, US Polo, Ed Hardy, Converse, Yonnex. Influence bag designing with a team of pattern-masters and bag-makers to align product-design with branding according to client specification.• Managed a team of designers to lead branding, content management, printing and publishing according to brand specific guidelines.• Streamlining quality checks in production. Training of Salesmen on the design philosophy of GEAR. • BTL activities for brand promotions in the Kolkata market.• Launched the brand 'GEAR' and defined its guidelines, value proposition and target markets.• Managed a group of freelancers to design visual communication aligned with our brand's identity.• Launched a wide range of samples at different price-points to cover a broad spectrum of consumer-groups.• In-Charge of design and content of catalogues.• In-Charge of website and social media integration of the brand GEAR.

Miles Marketing

Brand Associate

Event: FIH (Olympic Qualifier) Hero Road to London, Delhi 2012Event: Test series between India, South Africa and Azerbaijan Delhi 2012Job Description: Planning and execution of advertising, branding and signage’s, including hands-on management of logistics, operations, and vendor management. Liaising officer for broadcasting, marketing, hospitality, media, players management, officials and security management.

Hockey India

Venue Operation Lead

Showtime Sports Events Ltd

Entertainment Officer

Key Responsibility Areas:       • Maintaining existing client and new client relationship.       • Brand promotion overseas through strategic market research and tie ups.       • Planning & execution of global selling of the products subscription for all license type (OEM, SaaS and Retail).       • Launch of email marketing campaigns followed by analytics to measure the success rate weekly.       • Weekly newsletter content, coordinating with design and graphic department.       • Formulating product catalogue, whitepapers, and annual report.       • Driving sales through providing guidelines to team members in aspects of meeting deadlines.       • Training on email contents and verbal communication of the team members.       • Market research on geographies for further business penetration.       • Database generation and mining, helping business partners to refine their campaigns to further generate revenue at low cost.       • Formulating suggestions and presentations to synchronize the three major quadrants (people, process, and product) within the              organization.       • Streamlining the existing subscription process into its maximum potential.       • Launching successful marketing plans for retail and subscription with instant increase in volume of revenue from nominal to a                        substantial growth rate of 30% within 2 month.

Abhishek Sanyal