Katherine Scimia is a highly accomplished brand marketer with ample experience in connecting brands to customers through compelling storytelling and experiences. She has a demonstrated background in building and leading strategic campaigns for music, entertainment, and youth brands grounded in consumer insights. Katherine's education includes a Bachelor of Science in Marketing from Saint John's University, Peter J. Tobin College of Business.

Katherine's career trajectory includes several key positions. Currently, she serves as the Global Creative Brand Director at Global Citizen, where she strategizes, develops, and implements creative marketing campaigns to spread global awareness and encourage action towards social and environmental issues. Previously, she held key positions at Viacom, including Senior Manager, Consumer Marketing - MTV & CMT, Manager, Consumer Marketing - MTV, and Coordinator, Consumer Marketing - VH1 & LogoTV. She has also worked as an Ad Operations Specialist at Medialets, a Marketing Coordinator at YoJo LLC, and served as a Marketing Intern at The Cloque. She began her career as an intern at Gramercy Learning and went on to become the Marketing Manager and Floor Manager at Balkanika Restaurant & Winery.

Katherine is an expert in various fields and has a broad skill set, including 360 Campaign Strategy, Brand Strategy, Creative Strategy, Art Direction & Design, Paid Media Planning, Audience Research & Development, Deck Design & Presentation, Experiential, Project Management, Pop Culture Landscape, and Leadership. An innovative thinker, Katherine's penchant for creativity, passion, and analytical skills makes her a valuable addition to any team.