Rebecca Donnelly is a seasoned Senior Partner with a passion for harnessing the power of storytelling to create change. With extensive experience in corporate reputation strategy, media relations, campaigns, and messaging, she believes that a crystal clear strategy is just as important as fantastic content. As Head of Experience at Tyto PR, a new-generation European PR agency, she helps companies shape their media and reputation strategies across Europe and solve business challenges using cutting-edge communications techniques. Rebecca has also worked with global brands and held key positions in various organizations. She has a degree in Linguistics from the University of East Anglia.