Bill Linehan is a highly accomplished brand sales and marketing leader with an extensive background in hospitality, franchising, tech, retail, and real estate. With over two decades of experience in executive positions, Linehan has a proven track record of developing and executing traditional and digital marketing strategies while driving corporate transformation, market expansion, and brand positioning. His core competencies include strategic planning, branding, multi-unit management, franchising, growing market share, and strategic alliances.

Linehan earned a Bachelor of Science in Business Management and Hospitality from Johnson and Wales University and a Master of Business Administration - MBA, Global Business Strategies from Lancaster University. He has served as the Chief Commercial Officer at Karisma Hotels & Resorts, President at Premier Worldwide Marketing, LLC, Executive Vice President at NorthPoint Group, Global Vice President Marketing at Starwood Hotels & Resorts, and held multiple CMO positions.

Linehan's ability to address complex issues and execute multifaceted plans and disciplined marketing process, project management, and fiduciary skills set him apart from others in his field. Linehan's skills in brand management, brand architecture and alignment, strategic alliances, product development and programming, merchandising, and field marketing with multi-unit retail outlets have made him highly valuable to the companies he's worked for. His integrated marketing and innovation skills in quantitative and qualitative research, vendor management, segment analysis and channel management, digital transformation, public relations, social media marketing, crisis management, internal communications, and owner sentiment and financial modeling have established him as a top-notch communicator and multitasker.