Bob Scheier is an experienced IT copywriter with a broad range of expertise in developing clear, concise content for various clients, including EMC, Microsoft, BMC, F5, and many others. His sixteen years of IT writing experience at Computerworld, VARBusiness, and PCWeek (currently eWeek) have honed his insights into the needs of CIOs and IT buyers in medium to large-scale organizations. Scheier's specialties include IT copywriting, content marketing, lead generation, white papers, case studies, blogs, and bylined articles, as well as cloud management, virtualization, storage, enterprise architecture, security, business process outsourcing, and global services.

Scheier founded Bob Scheier Associates, where he provides consulting services to various clients seeking help with their content and messaging needs. He has also worked as an editor at NextCoastMedia, Global Delivery Report, and Computerworld, where he served as a technology editor, industry editor, and senior editor, respectively. Before that, Scheier worked for PC Week, Ziff Davis Media, and Wilkes-Barre Times Leader, where he served as a Senior Editor, Special Projects Editor, and Technology Editor.

Scheier holds a Bachelor of Arts degree in Political Science from the University of Massachusetts Amherst and a high school diploma from Waltham High School.