Adam Collins, a seasoned advertising and coaching professional with over 25 years of experience, has built a successful career in leading positions at some of the world's leading agencies and global brands. After completing his degree in French and Hispanic Studies at the University of Birmingham, Collins began his journey in advertising as an account executive at FCA London, proceeding to work for major agencies such as JWT, Leo Burnett Group, and Saatchi & Saatchi London in several executive account management roles. His impressive track record also includes leading communications teams at Nike across Europe, Latin America, and the US, where he served in several senior level positions, including Senior Director of Global Advertising and Senior Director of Brand Communications. Collins' passion for advertising led him to train as a coach, eventually founding his own coaching business focusing on helping individuals build resilience, shift their mindsets, and tame their negative self-talk, building a better present and future for themselves. He is accredited by Animas Centre for Coaching, where he earned a diploma in Transformational Coaching. Collins understands firsthand the challenges that people face in a fast-paced work environment and strives to help his clients create a more positive outlook, feel more fulfilled, and thrive. He has extensive experience in working with large and mid-sized brands and using his insights to help them create compelling communications and agility in their messaging.