Matthew Lydon is a highly skilled customer success professional with experience in leading customer retention for a $35MM company. He has proven expertise in Salesforce, HubSpot CMS, Zendesk, Agile workflow, and Jira Software. With over five years of experience in client engagement, retention, and satisfaction, he is known for his exceptional ability to optimize content creation and optimization via email and social campaigns. His advanced writing skills extend to blogs, website copy, marketing automation, and press releases. Matthew holds a Bachelor's Degree in Journalism from Suffolk University and completed his High School Diploma at Concord Carlisle High School. He has held positions such as Special Projects Manager at NEJM Group, Consultant and Client Implementation and Program Manager at Holden Advisors, and spent a few years at PledgeMusic as Director of Campaigns, North America, and Senior Campaign Manager. Matthew's interests and skills extend to SEO, WordPress, HTML, Google Analytics, PowerPoint, Publisher, and Photoshop, among others.