Caroline Porter

Caroline Porter is a seasoned professional with a diverse background in journalism, media strategy, and research.

As the founder of Ralstin Agency, she specializes in developing business models for journalism, working closely with media companies and academic institutions on newsletter strategy, audience engagement, and partnership models.

Caroline's experience includes working as a staff reporter for The Wall Street Journal in Chicago and Los Angeles, covering national news and education trends.

She has also contributed to other news organizations like Patch and created educational animated videos on news literacy.

Caroline's work often delves into understanding the societal impact of media, a passion she cultivated during a 3,000-mile bicycle reporting trip funded by the Medill School of Journalism.

An adjunct lecturer at Northwestern University's Medill School, Caroline has a strong academic background with degrees in journalism, international studies, and a business minor from Northwestern University.

She further expanded her academic horizons by pursuing a Masters of Arts in Multimedia Journalism at Ulster University in Northern Ireland as a UK Fulbright-Alistair Cooke scholar, where she conducted research on the media's role in sectarian society.

Caroline's professional journey also includes a stint as the Director of People Operations at Seven Bridges, a Cambridge-based startup, enhancing her expertise in information dissemination, business strategy, and company culture.

Recently, Caroline produced an audio program on unhoused communities in Los Angeles and Berlin for The Big Pond podcast in collaboration with the Goethe Institute and PRX.

With a wealth of experience in journalism, consulting, and academia, Caroline Porter is a seasoned professional with a deep understanding of media's role in today's society.