Lorne Caplan is a seasoned professional with over six years of experience in developing online social networking, retail, and content sites catering to various demographics. With a strong background in marketing, advertising, and finance, Caplan has grown Facebook pages for properties and managed email and outbound marketing campaigns. He is also well-versed in content marketing, SEO, and analytics to evaluate campaigns and programs' financial efficiency.

Since 1993, Caplan has covered the romance/relationship industry, investing, financing, and developing products for medical spas, cosmetics, and hair regrowth. His expertise extends to anti-aging therapies, including hormone supplementation, diet, exercise programs, and rejuvenating skin and body tone treatments. As a public speaker, he uses real-world examples to present key issues that alternative/sub-culture communities and a wide range of industries face.

Caplan has studied ND, Holistic & Herbal Medicines at Clayton College of Natural Health, holds an MBA from the University of Western Ontario - Richard Ivey School of Business, and has a BA in Political Science/History from McGill University. He is currently the Managing Director at Dark Side Comic Convention.