Jon Michail is an award-winning personal branding pioneer, author, and CEO of Image Group International. With over 32 years of experience in personal and business branding, he has successfully positioned clients ranging from UHNW individuals to Forbes 500, BRW Rich list, and the Who’s Who of luxury, sports, entertainment, arts, lifestyle, politics, and business. Jon has lived through major recessions since 1987 and has built numerous multi-million dollar businesses, making him a trusted advisor for navigating crises and re-creating opportunities. His eclectic career spans from being a designer with Christian Dior to sports management, business/tech advisory, venture creation, and more across four continents.

Jon and his team specialize in authentic personal and business branding, growing sales and revenue, and elevating perceived value through Total Reputation Management. They package, position, and profit their clients' stories, ideas, and expertise, helping them achieve first-class results with their proprietary system GRAVITAS + PROSPERITY®. Jon has coached and taught street-smarts to a middle manager, elevating her to CEO and $400,000 annual income growth in 18 months. Another success includes growing a tech start-up's revenue by 288% in 9 months and attracting new investors.

Jon has completed the Program on Negotiation (PON) at Harvard Business School, Media Relations at RMIT University, and International Business Management at Monash University. He has also served as the AmCham & BBBS Leadership Council Chair at Leadership Council, Forbes Council Thought Leader at Forbes Coaches Council, and Youth in Philanthropy Ambassador at Lord Mayor's Charitable Foundation, among other roles.