Elizabeth Lui, a skilled marketing operations expert, has a wealth of experience in creating effective campaigns to improve lead generation, performance, brand awareness, and demand. She has a proven track record in developing best practices for customer engagement activities and process improvement, which has benefited sales teams. Elizabeth has hands-on experience in developing landing pages, email, social media, advertising, trade shows, live events, webinars, and other marketing assets to boost brand identity and partnerships. She has also worked with marketing automation software, print collateral, and brochures. Elizabeth holds a Bachelor's Degree in Communications with an Emphasis in Public Relations and a Minor in Radio-TV-Film from California State University, Fullerton, and has completed Associates's Degree programs at Cerritos College and Cypress College. She has worked for many organizations including Degreed, TPD®, Michael Sullivan & Associates LLP, ME & Serendipity, Davie Brown Entertainment, 5W Public Relations as an account coordinator and an intern.