Patrick Copeland
Patrick Copeland
Patrick Copeland is a seasoned professional with 15 years of experience in the online performance marketing industry specializing in business development and sales.
He is known for his entrepreneurial spirit, results-driven approach, and expertise in strategic partnership acquisition and growth.
With a strong technical background, Patrick excels in strategic planning, operational business processes, market analysis, customer acquisition modeling, and retention strategies.
His skill set includes hands-on experience in channel marketing, demand generation, online advertising, media distribution, consumer acquisition, lead generation, product development, and business strategy.
As a general manager, Patrick has successfully led cross-functional teams in client services, media buying, business development, and product design with a focus on process improvement and team building.
Furthermore, Patrick is well-versed in partnership acquisition processes such as identification, solicitation, valuation, negotiation, and integration.
He holds a Bachelor of Science in Computer Information Systems from Purdue University and is the Founder and President of MyAdOptimizer LLC.
Patrick's key skills encompass entrepreneurial management, general management, leadership, operational execution, P&L budgeting, contract analysis, profit maximization, new business development, relationship management, project management, online customer acquisition, digital marketing strategy, and online media expertise.