Adrian Herrera is an accomplished marketer with a passion for establishing and growing software, cloud, and media and entertainment-centric tech organizations. With experience spanning multiple decades and high-profile positions, Adrian is a roll-up-your-sleeves professional with a proven track record of consistently achieving and often exceeding goals in ambiguous markets and environments. His core competencies include go-to-market planning and execution, marketing automation, lead nurturing, demand generation, SEO/SEM, KPI and dashboard development, CRM implementation, cloud storage, agency management, budget planning and management, and partner and channel management.

Adrian Herrera studied at various universities, including Cal Poly State University in San Luis Obispo, Chapman University, and San Diego State University, where he earned his MBA. Adrian's career history includes key roles in many reputable tech organizations, including DataCore Software, Caringo Inc., Nirvanix, Yahoo, Musicmatch, and Xing Technology.