Johanna Norrman is a change-maker on a mission to revolutionize consumer behavior. With an educational background in Modevetenskap, Genusvetenskap, and Företagsekonomi, she has developed a well-rounded perspective on the fashion industry. Norrman has held various positions, including buyer at ARKET and H&M and department manager at Åhléns AB, gaining expertise in merchandising, customer service, and team management. As the founder and CEO of It's Re:Leased, she is leading a business with a clear vision to promote sustainability and circular fashion.