Evan LaPointe is a notable entrepreneur who has founded, grown, and sold multiple businesses, including Satellite and Search Discovery, which are now prominent analytics-based technologies and a consultancy firm in the US, respectively. With over 3,000 brands under his belt, Evan LaPointe has made significant contributions in the fields of business analytics capabilities, client success programs, development practices, and more. He is the founder of Core, which focuses on developing an innovative and collaborative culture for businesses through three key approaches: highly-intentional cultures, talent philosophies, and design over pragmatism.

With a background in economics and engineering from Vanderbilt University, Evan LaPointe has held crucial positions such as Director of Marketing Cloud Innovation and Product Management at Adobe, co-founder of Satellite Tag Management which was acquired by Adobe, Partner and CSO at Search Discovery, founder at marketing alpha, among others.